As a piece of a much bigger post on content curation, we created a supporting infographic on the data behind the most successful list posts.

Using deep analysis of the target market, we understood marketers enjoy content that uses data to back up its point – not opinion. By loading this infographic with data-driven recommendations, we knew we’d have a successful piece.

Infographics like this help generate backlinks to support bigger content pieces, and this one was no different – playing a part in more than 20 pickups of the content curation piece, including locations like the Moz Top 10, HubSpot, and Contently.